Founded by Hongsun Yoon and Tim Carpenter in 2017, Hooray began life in a tiny apartment in Noe Valley, San Francisco. After receiving their MFAs from California College of Art and tying the knot, they hatched a plan to bring colorful, well-made socks to the world. Inspired by their love of color, form, and patterns, they created a brand that celebrates individuality and self-expression.
$14.00
Bold and striking, the Marina Blue Fillmore Bold Stripe crew socks feature wide blue stripes with signature color bar accents â a confident statement for every outfit. Material | 65%...
$14.00
Bold and sun-drenched, the California Gold Eureka Regular Stripe crew socks shine with golden stripes, signature color bar accents, and a pop of hot red at the heel. Material |...
$14.00
Classic and essential, the Midnight Cole Thin Stripe crew socks feature crisp off-white stripes with signature color bar accents â a timeless black and cream combination that works with everything....
$14.00
Add a pop of sweetness with these soft two-tone blush pink socks, designed for those who bring a touch of joy and whimsy to every step they take. Material |...
$14.00
Soft and airy, the Fog Eureka Regular Stripe crew socks feature a classic light blue and white stripe with signature color bar accents â effortlessly wearable every day. Material |...
$12.00
A vibrant yellow-green that's equal parts bold and unexpected â the Munsell crew socks are for the color-forward and the curious. Material | 65% cotton, 35% spandex Care | Machine...
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Fresh and calming, the Seafoam crew socks bring a quiet coastal ease to your everyday wardrobe. Material | 65% cotton, 35% spandex Care | Machine wash cold. Do not iron....
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Soft and sweet, these Blush crew socks are like cotton candy skiesâmade for dreamers, walkers, and everyday magic. Material | 65% cotton, 35% spandex Care | Machine wash cold. Do...
$14.00
Cool and coastal, the Pacific Cole Thin Stripe crew socks feature classic off-white stripes with signature color bar accents â lightweight and effortlessly wearable. Material | 65% cotton, 35% spandex...
$14.00
Lightweight, comfy crews with classic off-white stripes. Material | 65% cotton, 35% spandex Care | Machine wash cold. Do not iron. Tumble dry low. Crew length Unisex by design, fits...
$14.00
Sunshine in every step! These bright yellow socks are made to light up your day with a burst of happy color and playful comfort. Material | 65% cotton, 35% spandex...
$12.00
Inspired by midnight waves and endless horizons, the Deep Ocean crew socks are a little mysterious, a lot comfy. Material | 65% cotton, 35% spandex Care | Machine wash cold....
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Bold and electric, the Scarlet crew socks bring a fearless pop of red to every outfit. Material | 65% cotton, 35% spandex Care | Machine wash cold. Do not iron....
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Bold and energetic, the Kelly Green crew socks bring a vivid, fresh green that demands to be noticed. Material | 65% cotton, 35% spandex Care | Machine wash cold. Do...
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Cool and understated, the Cement crew socks are the perfect neutral â a clean grey that goes with absolutely everything. Material | 65% cotton, 35% spandex Care | Machine wash...
$12.00
Soft and sweet, the Blush crew socks are like cotton candy skies â made for dreamers, walkers, and everyday magic. Material | 65% cotton, 35% spandex Care | Machine wash...
$12.00
Bold, bright, and unapologetically vibrant â the Fuchsia crew socks are for those who refuse to blend in. Material | 65% cotton, 35% spandex Care | Machine wash cold. Do...
$12.00
A little sunshine for your feet â the Sunflower crew socks bring brightness to every adventure, rain or shine. Material | 65% cotton, 35% spandex Care | Machine wash cold....